Brand Partner


Project Summary

In early 2021, with the hospitality industry reeling from the impacts of the COVID-19 pandemic, Steelite sought a solution to replace their iconic presence at the annual National Restaurant Association trade show, which was canceled due to the pandemic. Beyond the Porch partnered with Steelite to develop and produce “The Virtual #SteeliteExperience,” a variety show broadcast live online from Steelite’s flagship showroom in Youngstown, Ohio featuring product demos, in-person and remote interviews, and the premiere of two original documentary short films. The films highlighted engaging stories of Steelite’s longtime partners in hospitality: Farmer Lee Jones who built The Chef's Garden and renowned Las Vegas restauranteur Elizabeth Blau.


Short Films


Previous
Previous

LA County Public Health